U.S. RESIDENT TRAVELERS TO OVERSEAS DESTINATIONS (1)
Total Number of Travelers**
Region/State/City of Residence |
All U.S. Travelers
26,853,000 |
| New England |
9% |
| Massachusetts |
4% |
| Boston |
3% |
| Connecticut |
2% |
| Middle Atlantic |
25% |
| New York |
15% |
| New York City |
11% |
| Nassau |
3% |
| New Jersey |
5% |
| Pennsylvania |
5% |
| Philadelphia |
3% |
| East North Central |
10% |
| Illinois |
4% |
| Chicago |
3% |
| Michigan |
2% |
| Ohio |
2% |
| West North Central |
4% |
| South Atlantic |
19% |
| Florida |
6% |
| Miami |
2% |
| D.C. Metro Area |
5% |
| Virginia |
4% |
| Maryland |
3% |
| Georgia |
2% |
| North Carolina |
2% |
| Minnesota |
2% |
| East South Central |
2% |
| West South Central |
6% |
| Texas |
5% |
| Houston |
2% |
| Mountain |
4% |
| Pacific |
21% |
| California |
18% |
| Los Angeles |
4% |
| San Francisco |
3% |
| San Jose |
3% |
| Oakland |
2% |
| Washington |
2% |
U.S. RESIDENT TRAVELER CHARACTERISTICS:
| Total Number of Travelers** |
All
U.S. Travelers 26,853,000 |
For Leisure & VFR
21,080,000 |
For Business & Conv.
9,425,000 |
| Advance Trip Decision: |
|
| Average Number of Days |
86.8 |
98.9 |
51.7 |
| Median Number of Days |
60.0 |
60.0 |
30.0 |
| Advance Airline Reservation: |
|
| Average Number of Days |
52.3 |
60.6 |
29.4 |
| Median Number of Days |
30.0 |
37.0 |
15.0 |
| Means of Booking Air Trip: |
|
| Travel Agent |
54% |
55% |
54% |
| Airline Directly |
19% |
22% |
12% |
| Company Travel Department |
11% |
5% |
27% |
| Personal Computer |
7% |
9% |
5% |
| Tour Operator |
4% |
5% |
1% |
| Information Sources*: |
|
| Travel Agency |
52% |
52% |
54% |
| Airline |
23% |
24% |
19% |
| Personal Computer |
22% |
24% |
18% |
| Friends, Relatives |
15% |
18% |
6% |
| Company Travel Dept. |
10% |
5% |
26% |
| Travel Guides/Timetables |
6% |
7% |
4% |
| Tour Company |
6% |
7% |
2% |
| Newspapers/Magazines |
3% |
3% |
1% |
| National Gov't Tourist Office |
2% |
2% |
1% |
| State/City/Travel Office |
2% |
2% |
1% |
| Use of Prepaid Package: |
|
| Yes |
14% |
17% |
5% |
| No |
86% |
83% |
96% |
| Pre-Booked Lodging*: |
|
| Responded - Yes |
60% |
54% |
76% |
| Sources for Booking Lodging*: |
|
| Travel Agent |
24% |
23% |
24% |
| Hotel/Motel |
10% |
10% |
9% |
| Company Travel Dept. |
9% |
4% |
23% |
| Tour Operator |
6% |
7% |
3% |
| Business Associate |
6% |
2% |
15% |
| Friend/Relative |
5% |
6% |
3% |
| Travel Companions*: |
|
| Traveling Alone |
39% |
33% |
57% |
| Spouse |
29% |
35% |
15% |
| Family/Relatives |
23% |
28% |
10% |
| Friends |
12% |
14% |
4% |
| Business Associates |
7% |
2% |
19% |
| Tour Group |
4% |
4% |
1% |
| Travel Party Size: (persons) |
|
| Adults Only |
93% |
91% |
97% |
| Adults and Children |
7% |
9% |
3% |
| Average Party Size |
1.6 |
1.7 |
1.3 |
| Median Party Size |
1.0 |
1.0 |
1.0 |
| Main Purpose of Trip: |
|
|
|
| Leisure/Recreation/Holidays |
38% |
49% |
7% |
| Business |
28% |
12% |
80% |
| Visit Friends/Relatives |
27% |
35% |
6% |
| Convention/Conference |
2% |
2% |
7% |
| Study/Teaching |
2% |
2% |
1% |
| Religion/Pilgrimages |
2% |
1% |
0% |
| Purpose of Trip*: |
|
| Leisure/Recreation/Holidays |
57% |
72% |
29% |
| Visit Friends/Relatives |
41% |
52% |
21% |
| Business |
33% |
18% |
94% |
| Study/Teaching |
5% |
5% |
3% |
| Convention/Conference |
4% |
2% |
11% |
| Religion/Pilgrimages |
3% |
3% |
1% |
| Type of Accommodations*: |
|
| Hotel, Motel |
70% |
65% |
83% |
| Average Number of Nights |
8.3 |
8.5 |
7.7 |
| Median Number of Nights |
6.0 |
7.0 |
6.0 |
| Private Home |
39% |
46% |
25% |
| Average Number of Nights |
17.1 |
15.5 |
17.8 |
| Median Number of Nights |
10.0 |
10.0 |
8.0 |
| Other |
7% |
7% |
6% |
| Mean Number of Nights |
14.9 |
14.2 |
15.4 |
| Median Number of Nights |
7.0 |
7.0 |
6.0 |
| Nights Outside the U.S.: |
|
| Average Number of Nights |
15.4 |
15.8 |
13.5 |
| Median Number of Nights |
10.0 |
11.0 |
7.0 |
| First International Trip: |
|
| First Time Visitors |
6% |
7% |
3% |
| Repeat Visitors |
94% |
93% |
97% |
| Number of International Trips in Past
12 Months: |
|
| Mean Number of Trips |
3.2 |
2.5 |
5.0 |
| Median Number of Trips |
2.0 |
2.0 |
3.0 |
| Number of International Trips in Past
5 Years: |
|
| Mean Number of Trips |
12.4 |
9.3 |
21.0 |
| Median Number of Trips |
6.0 |
5.0 |
15.0 |
| Number of Countries Visited*: |
|
| One Country |
77% |
77% |
73% |
| Two Countries |
15% |
15% |
18% |
| Three or More Countries |
8% |
8% |
10% |
| Average (Countries) |
1.4 |
1.4 |
1.4 |
| Median (Countries) |
1.0 |
1.0 |
1.0 |
| Number of Destinations Visited*: |
|
| One Destination |
54% |
53% |
52% |
| Two Destinations |
23% |
22% |
27% |
| Three or More Destinations |
23% |
25% |
21% |
| Average (No. of Destinations) |
1.9 |
2.0 |
1.9 |
| Median (No. of Destinations) |
1.0 |
1.0 |
1.0 |
| Transportation Outside the U.S.*: |
|
| Taxi/Cab/Limousine |
46% |
41% |
59% |
| Airline between Cities |
36% |
36% |
39% |
| Company or Private Auto |
27% |
27% |
28% |
| City Subway/Tram/Bus |
22% |
23% |
22% |
| Rented Auto |
21% |
23% |
20% |
| Railroad between Cities |
18% |
19% |
18% |
| Bus between Cities |
14% |
16% |
8% |
| Port-of-Entry: |
|
| New York City |
20% |
22% |
17% |
| San Francisco |
10% |
9% |
13% |
| Los Angeles |
9% |
9% |
9% |
| Miami |
7% |
6% |
7% |
| Chicago |
6% |
6% |
8% |
| Newark |
6% |
7% |
4% |
| Atlanta |
6% |
5% |
7% |
| Washington, D.C. |
5% |
5% |
7% |
| Boston |
4% |
4% |
5% |
| Philadelphia |
4% |
4% |
3% |
| Houston |
3% |
3% |
2% |
| Dallas/Ft. Worth |
2% |
2% |
2% |
| Detroit, MI |
2% |
2% |
3% |
| Charlotte, NC |
2% |
2% |
1% |
| International Destinations Visited*: |
|
| Europe |
50% |
50% |
54% |
| Western Europe |
48% |
48% |
52% |
| United Kingdom |
16% |
15% |
19% |
| France |
11% |
12% |
12% |
| Germany |
9% |
8% |
10% |
| Italy |
8% |
9% |
7% |
| Spain |
5% |
5% |
4% |
| Netherlands |
4% |
4% |
5% |
| Switzerland |
4% |
4% |
5% |
| Ireland |
3% |
3% |
2% |
| Austria |
2% |
2% |
1% |
| Greece |
2% |
2% |
1% |
| Belgium |
2% |
2% |
2% |
| Eastern Europe |
3% |
3% |
3% |
| Caribbean |
14% |
17% |
7% |
| Bahamas |
3% |
4% |
1% |
| Jamaica |
3% |
4% |
1% |
| South America |
8% |
7% |
8% |
| Brazil |
3% |
2% |
4% |
| Central America |
3% |
3% |
2% |
| Africa |
2% |
2% |
2% |
| Middle East |
5% |
5% |
4% |
| Israel |
2% |
3% |
2% |
| Asia |
18% |
16% |
25% |
| Japan |
5% |
3% |
8% |
| Hong Kong |
3% |
3% |
5% |
| Republic of Korea (South) |
3% |
2% |
5% |
| Republic of China (Taiwan) |
3% |
2% |
4% |
| P.R. of China |
2% |
2% |
3% |
| India |
2% |
2% |
2% |
| Philippines |
2% |
2% |
2% |
| Singapore |
2% |
1% |
3% |
| Oceania |
4% |
4% |
3% |
| Australia |
3% |
3% |
2% |
| New Zealand |
2% |
2% |
1% |
| Leisure/Recreational Acitivities*: |
|
| Dining in Restaurants |
87% |
86% |
91% |
| Shopping |
76% |
80% |
69% |
| Visit Historical Places |
55% |
61% |
43% |
| Visit Small Towns/Villages |
45% |
51% |
28% |
| Sightseeing in Cities |
44% |
49% |
34% |
| Touring the Countryside |
37% |
42% |
25% |
| Cultural Heritage Sights |
32% |
36% |
21% |
| Art Gallery, Museum |
29% |
32% |
21% |
| Nightclub/ Dancing |
23% |
25% |
17% |
| Water Sports/Sunbathing |
22% |
26% |
12% |
| Guided Tours |
17% |
19% |
10% |
| Concert, Play, Musical |
15% |
17% |
10% |
| Ethnic Heritage Sites |
12% |
14% |
7% |
| Amusement/Theme Parks |
10% |
11% |
4% |
| Visit National Parks |
9% |
10% |
5% |
| Casinos/Gambling |
8% |
9% |
4% |
| Golf/Tennis |
6% |
6% |
6% |
| Cruises, 1 or More Nights |
5% |
6% |
2% |
| Camping, Hiking |
5% |
6% |
3% |
| Attend Sporting Events |
5% |
5% |
4% |
| Environmental/Ecological Sights |
5% |
5% |
3% |
| Hunting/Fishing |
3% |
3% |
2% |
| Snow Skiing |
2% |
2% |
1% |
| Average Total Trip Expenditures: |
|
| Per Travel Party |
$4,736 |
$4,167 |
$5,768 |
| Per Visitor |
$3,051 |
$2,505 |
$4,413 |
| Average International Airfare: |
|
| Per Travel Party |
$2,283 |
$1,728 |
$3,134 |
| Per Visitor |
$1,552 |
$1,099 |
$2,443 |
| Average Package Price: |
|
| Per Travel Party |
$5,120 |
$5,040 |
$6,611 |
| Per Visitor |
$2,205 |
$2,143 |
$3,265 |
| Average Expenditures Outside the U.S.: |
|
| Per Travel Party |
$2,088 |
$2,012 |
$2,378 |
| Per Visitor |
$1,345 |
$1,210 |
$1,820 |
| Per Visitor Per Day |
$87 |
$77 |
$134 |
| Trip Payment Method |
|
| Credit Cards |
55% |
50% |
71% |
| Cash |
33% |
36% |
22% |
| Travelers Checks |
8% |
10% |
4% |
| Debit Cards |
4% |
5% |
3% |
| Main factor in Airline Choice: |
|
| Airfare |
25% |
29% |
15% |
| Convenient Schedule |
19% |
16% |
26% |
| Mile Bonus/Frequent Flier Program |
16% |
17% |
18% |
| Non-Stop Flight |
12% |
11% |
11% |
| Previous Good Experience |
8% |
9% |
7% |
| Safety Reputation |
4% |
5% |
4% |
| Employer Policy |
4% |
2% |
8% |
| Loyalty to Carrier |
3% |
3% |
4% |
| In-Flight Service Reputation |
2% |
2% |
3% |
| Type of Airline Ticket*: |
|
|
|
| Economy/Tourist/Coach |
67% |
72% |
49% |
| Executive/Business |
18% |
12% |
37% |
| Frequent Flier Award |
7% |
8% |
4% |
| Frequent Flier Upgrade |
5% |
5% |
8% |
| First Class |
4% |
4% |
7% |
| Discount/Group Fare |
3% |
4% |
2% |
| Non-revenue |
3% |
3% |
2% |
| Seating Area on Flight: |
|
| Economy/Tourist/Coach |
70% |
78% |
46% |
| Executive/Business |
24% |
18% |
43% |
| First Class |
7% |
5% |
11% |
| Sex and Age of Traveler: |
|
|
|
| Male Adults |
61% |
55% |
78% |
| Female Adults |
39% |
45% |
22% |
| Average Age of Male (years) |
45.6 |
45.6 |
45.7 |
| Average Age of Female (years) |
43.0 |
43.2 |
42.5 |
| Occupation: |
|
| Professional/Technical |
38% |
38% |
39% |
| Manager/Executive |
31% |
25% |
51% |
| Retired |
9% |
12% |
1% |
| Student |
6% |
8% |
1% |
| Homemaker |
5% |
6% |
1% |
| Clerical/Sales |
4% |
5% |
3% |
| Craftsman/Factory Worker |
3% |
3% |
1% |
| Government/Military |
2% |
2% |
1% |
| Annual Household Income: |
|
| Average |
$112,200 |
$105,500 |
$134,700 |
| Median |
$101,000 |
$92,400 |
$128,200 |
| 1 |
Region/state and city estimates are only listed if they
comprise at least 2% of the 26,853,000
U.S. residents visiting overseas destinations in 2000. |
| * |
Multiple Response. |
| ** |
NOTE: Percentages listed in this profile can be converted
into estimated numbers by multiplying |
| |
the percentage by 26,853,000 (total U.S. Residents visiting
overseas destinations), 21,080,000 |
| |
(Leisure % Visit Friends/Relatives) and 9,425,000 (Business
& Convention). |
| |
Overseas includes all countries except Canada and Mexico |
| *** |
Less than 0.5% |
| |
Source: U.S. Department of Commerce, ITA, Tourism Industries,
July 2001 |
|